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You are here: Home / Archives for cannaibis branding

cannaibis branding

Branding: More than Logo Design

April 11, 2017 by Wendy Rall Leave a Comment

budd branding

By Wendy Rall Branding is one of the most misunderstood hot topics in our industry today. Due to this, it’s critical to your business to understand the importance of a strong brand, which is much more than a logo. What is a logo? Simple question, right? We all know that it is your identifying mark. It […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: branding, branding cannabis, cannabis design, cannabis rebrand, cannaibis branding, consumer branding, design, logo design, marijuana branding, package design

What is your brand image saying about you?

January 11, 2017 by Wendy Rall 1 Comment

Brand Identity and Font buddbranding.com

The fonts and colors used in your marketing play a large part in your overall brand image. I was inspired to write this article after viewing direct mail circulars. I saw that three fast food restaurants were all offering similar deals. Each coupon has a very different feel to it. I found this to be […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: advertising, brand, branding, branding cannabis, cannabis brand, cannabis marketing, cannaibis branding, consumer branding, marijuana branding, marijuana marketing, marketing, Marketing & PR, marketingcannabis, weed marketing

Marketing with COMPLETE information

December 15, 2016 by Wendy Rall Leave a Comment

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By Wendy Rall Marketing: who, what, WHERE, when and why Most of us know that these are the basics needed in your marketing materials. However, I still see that many companies are not providing their complete addresses on marketing and advertising efforts. Overall, it is important to include your city and state on all invitations, […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: advertising, brand, branding, branding cannabis, cannabis brand, cannabis branding, cannabis marketing, cannabis rebrand, cannabismarketing, cannaibis branding, consumer branding, marijuana brand, marijuana branding, marijuana marketing, marketing, Marketing & PR, marketing target, marketingcannabis, social media marketing

Re-Sizing Your Ads When Advertising Your Brand

August 21, 2016 by Wendy Rall Leave a Comment

buddbranding.com advertising your brand

Imagine you are advertising your brand and have a killer ad design running in one magazine. It was designed to the specifications of this magazine and all of your text and images are inside of the “safety zone.” Now imagine it’s time to run an ad in another magazine. Would you give that same ad […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: advertising, branding, branding cannabis, cannabis branding, cannabis marketing, cannaibis branding, marijuana branding, marijuana marketing, marketing

Be in Control of Your Branding

July 10, 2016 by Wendy Rall Leave a Comment

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Volume 4 Article 1 Do you want your brand to be recognized and remembered? Even when you have a great logo in place, it’s important to be in control of your branding. Consistency helps your brand to be recognized and remembered. My recent experience inspired this article and brought to mind the importance of letting […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: advertising, brand, branding, branding cannabis, cannabis brand, cannabis marketing, cannaibis branding, consumer branding, marijuana brand, marketing

Logo Usage: You Need to Plan For Both Big and Small

June 9, 2016 by Wendy Rall Leave a Comment

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Does your logo read well? First thing to remember — size matters. You are about to build your brand. You have an image in your mind. It is a visual image that is a reflection of you and of how you want your brand to be marked. Go ahead and dream keeping in mind that […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: advertising, branding, branding cannabis, California, cannabis brand, cannabis marketing, cannaibis branding, Celebrity Brands, consumer branding, creative, Dixie Brands, logo, logo design, logos, marijuana branding, marijuana marketing, marketing, Marketing & PR, package design

Why It’s Important to Leverage the Human Element in Branding

April 25, 2016 by Wendy Rall Leave a Comment

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By Wendy Rall Great branding is one of the most important elements of your business. People are beginning to realize the importance of what I call “the human element” in their branding, advertising and marketing efforts. Technology has changed the way we live and has such an impact on how we work, but moreover it has […]

Filed Under: Advertising, Marketing, PR & Research, Industry News Tagged With: advertising, branding, branding cannabis, cannabis branding, cannaibis branding, logo, logo design, logos, marijuana branding, package design

What It Comes to Your Business Logo, You Really Need to Be Original

January 18, 2016 by Wendy Rall Leave a Comment

No Clip Art Logo Design

In the cannabis market, new brands are emerging by the hour, making it very important to have an original logo, and, a unique name. There is a constant flow of new products and services to the industry. Whether you offer a vape product, edibles, topicals, or flowers, you have competitors out there who are looking […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: advertising, branding, branding cannabis, cannabis branding, cannabis marketing, cannaibis branding, logo, logo design, logos, marijuana branding, marketing, package design

Branding Advice: Color Plays a Part

July 7, 2015 by Wendy Rall Leave a Comment

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COLOR PLAYS A PART.  By Wendy Rall Colors evoke emotions. They make us feel something, but each color elicits a different reaction. Let’s take GREEN for example. Green generally represents the environment, growth and freshness, and makes us feel serene. The color wheel inspires a range of emotions, and certain colors invoke certain sentiments. It […]

Filed Under: Advertising, Marketing, PR & Research, Packaging and Supplies Tagged With: branding, cannaibis branding, logo design, logos, package design

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