We write quite a bit about what people are buying at dispensaries, using extraordinarily robust point-of-sale data from cannabis market research firm BDS Analytics. What were the most popular strains in Oregon last month, or a year ago from today? What’s the growth trajectory for vape pens filled with distillate in Colorado during the second […]
cannabis data
Live Resin Enthusiasm Rises Nationwide
As we have covered rather extensively for two years, vapes rule in California, with market share for concentrates vaulting from 79 percent in January of this year to 85 percent in July according to cannabis market research firm BDS Analytics. No other state comes especially close, although at 71 percent market share in July, Oregon […]
Infused Pre-Rolls Fizzle in CA, Light-Up in CO, OR
Back in the Wild West days, before California enacted adult-use sales as well as a much more comprehensive regulatory structure, it was the land of the infused pre-rolled joint. For all of 2017, for example, pre-rolls — joints that in addition to flower contain concentrates like hash and caviar, among others — harnessed 28 percent […]
Blue Dream Strain Rules, But Kingdom Fraying
The number of strains for sale in the cannabis market grows, weed-like, every month. Do all of the new strain names always reflect entirely novel genetics? They do not. Sometimes old strains get new names, for example. But more times than not the new strain carries some genetic quirk that differentiates it from its sisters […]
Concentrates Growth Keeps On Truckin’
The most persistently muscular year-over-year growth (in dollar sales) in the cannabis industry during the past few years has revolved around concentrates. Yes, the entire industry in states like Colorado, Oregon, Washington and California grows every year, and subcategories, like gummies, have experienced jet-fueled growth in many states. But when we examine large categories — […]
Candy Rises, Chocolates Fall, During CA First Six Months
When California launched legal adult-use sales on January 1 of this year, with massive international news coverage and heated anticipation regarding sales, people wondered not only about how much marijuana consumers would buy. Questions about what kinds of products, too, dominated industry and media conversations. With fresh data from cannabis market research firm BDS Analytics […]
Who Do They Think You Are? Building Your Cannabis Brand
Without giving it more than a second, answer this question: What is your favorite brand? For many of you, a few recognizable names are coming to the fore: Apple, Amazon, Tesla, Patagonia. Whatever company that you thought of, chances are images of the company also populated your thoughts—almost assuredly their logos and their products. But […]
Balms, Lubes, Patches: The State(s) of Topicals
As the cannabis market matures across the second decade of the 21st century, some aspects of the industry, such as flower’s lead (albeit steadily diminishing) in market share, are likely to hold steady. But the cannabis market is ever-evolving. By July of 2021, market snapshots will reveal different consumer trends in pot-friendly states. For example, […]
Arizona Medical Cannabis Market: Grand Canyon Staters Love Brownies
Adult-use failed to win the vote in Arizona during the 2016 election, and a recent move to place cannabis adult-use legalization on the 2018 ballot failed to gain enough support. So adult-use in Arizona is at least a few years away. But that doesn’t meant the fine people of Arizona shrink from cannabis. Unlike South […]
Med and Rec in Colorado and Oregon Go Own Ways
Before pot shoppers in Colorado and Oregon open their wallets for a gram of Green Crack or a vape pen, they first must decide which kind of store to visit: medical or adult-use. Both dispensaries will carry roughly the same mix of flower, concentrates, edibles, topicals and other products. But sales at the two kinds […]
Candy Sweetens Cannabis Edibles Market
Candy rules the edibles market, and it always has. But within the candy category, which includes gummies, mints, hard candy, caramels and more, trends diverge between states according to data from cannabis market research firm BDS Analytics. But one candy, gummies, dominates in Colorado, Oregon and California. In Colorado, gummies grab 77 percent of the […]
Cannabis Beverages Modest Market, But Thirst Growing
The cannabis beverage market is not large, compared to categories like flower and concentrates — less than one percent of all cannabis sales in Colorado, Oregon and California were spent on beverages during April of this year, for example. But interest in beverages, despite the category’s modest size, makes sense for a variety of reasons, […]
Bakeries Still Baking For Getting Baked
Cannabis enthusiasts who prefer eating to smoking their weed have many choices now. But it wasn’t long ago that, for the most part, they had to make their own munchies-slayers. Prior to legalization, that meant crafting a homemade butter or oil, and then incorporating the pot-filled fat into a baked good of some kind. People […]
A Blazing 4/20 in California
Pot’s annual holiday, 4/20, met its biggest potential bonanza last month in California. The Golden State just months earlier had welcomed legal recreational sales, and dispensaries, grows and brands up and down the state prepared to harvest the kind of green that piles-up in cash registers. Did the harvest meet expectations? It certainly rocked. Sales […]
What’s Cheap? Depends Upon Where the Sales Takes Place
How much is that bag of Kosher Kush-infused gummies in the window? Among other things, it depends upon the state from which the tropical-fruit gummies are purchased. Colorado? Ouch. The average gummy product — most of which are packages containing 100 mg of THC divided between 10 individual gummies (unless the product is for microdosing, […]
Distillate Rises From Depths to Beat Oil In Vapes
When vapes hit the market, the style of vape cartridge filled with cannabis oil dominated sales. While the vape marketplace included products like distillate and Live Resin cartridges, the straightforward oil was No. 1. Just two years ago, during the first quarter of 2016, oil cartridges captured 84 percent of the entire Colorado vape market […]
GreensData Report: Vape preferred by 14% of users
Cannabis users who choose Vape as their most preferred a consumption method account for 13.8% of the total user base, according to the Spring 2018 Cannabis Consumer Buying and Use Habits study. These Vape users tend to be younger than the overall user base. 11.8% of users reporting actually purchasing Vape products in the last […]
Prices Swing — And Some Prices Are Better Than Others
Savvy dispensary owners, manufacturers and consumers anticipated significant price variation in the months following California’s launch into recreational marijuana. Most people expected prices to rise, and they did, for nearly everything sold through a dispensary. The rise of prices across the board happened largely due to regulatory and taxation changes that came with the pivot […]
