BDSA Augurs Cautious Optimism for 2024 December 27, 2023 Tom Hymes News & Insights, Spotlight 0 Comments As 2023 ends, the focus of the cannabis industry shifts to 2024 and the trends that will determine the health of individual markets, specific market sectors, and the overall industry, which could possibly see movement at the federal level in… Read More→
5 Digital Marketing Trends Driving the Cannabis Industry in 2022 January 24, 2022 Susan Gunelius Marketing 0 Comments The world is changing. Consumers are changing. Marketing has to change as well – even marketing in the cannabis industry. The reality today is if cannabis and cannabis-related businesses don’t keep up, they’ll lose sales, market share, and future growth… Read More→
Lessons in Cannabis Sales & Distribution from 20 Years in the Game, Part 2 December 13, 2021 Jared Kesselman Best Practices, Marketing 0 Comments Jared Kesselman is a Los Angeles native who has earned his living professionally in the cannabis industry since 2000. In 2021, he wrote the critically acclaimed book “The Business of Cannabis: A Blueprint to a High Income.” He has been… Read More→
Marketing a Cannabis Company for Sale, Part 3 March 11, 2019 Dena Jalbert Banking, Finance & Real Estate, Best Practices 0 Comments Part 3: Identify Profitability and Financial Trends In the series “Marketing a Cannabis Company for Sale,” Dena Jalbert walks through the nuances and intricacies involved in preparing a business for sale in the cannabis industry. This article, “Step 3: Identify Profitability and… Read More→
2019 Trend Predictions From The Outside In December 3, 2018 Mike Luce Marketing 0 Comments Tis the season again. No, not Danksgiving, Hanukkah, Christmas-light-untangling*, or any other holiday traditions. Trend predictions - issued from all corners - mark the end of the calendar as well. From toys, to fashion, to paint colors, forecasts of hot trends… Read More→