Budding Prospects: Defining Opportunity Segments for the Cannabis Market January 8, 2019 Michael Panebianco Cannabis & Hemp Research, Marketing 0 Comments MRI background for CBE Readers MRI data is used in the majority of media and marketing plans in the US. Its Survey of the American Consumer® represents the gold standard in traditional planning and consumer insights. As part of the Survey,… Read More→
GfK MRI Measuring Cannabis Use in Ongoing Nationwide Study April 27, 2018 Press Release Marketing 0 Comments PRESS RELEASE Top-quality consumer research now covers both recreational, medical consumption The new questions are now in the field, with data scheduled to become available next March; MRI is capturing recreational marijuana use within the past 6 months, and medical… Read More→