By: Tate Behning Before cannabis was a legal option, prices in the unregulated market varied wildly depending on the whims of the individual seller. But as states find themselves at different points on the path to legalization, the market is rapidly changing. Today, cannabis is a $52 billion industry, and Americans cultivate 29.9 million pounds of […]
quality
Using Quality as a Competitive Differentiator in the Cannabis Industry
In the aftermath of the recent vaping epidemic, cannabis consumers and businesses are paying more attention to quality than ever. For the sake of the industry’s long-term growth, let’s hope that concern translates into action with both time and monetary investments in improving and promoting high quality. Today’s savvy cannabis businesses should recognize that focusing […]
