• Skip to primary navigation
  • Skip to content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • Business Directory
    • Buyers | Licensees
    • Sellers | Ancillary Businesses
    • Submit Product & Service Press Release
  • CBE Exchange
  • CBE Jobs Exchange
  • Events
  • Featured Videos
  • Product & Service Press Releases
  • Sponsored Polls
  • Webinars
    • Upcoming Webinars
    • Archived Webinars
  • Whitepapers

Cannabis Business Executive - Cannabis and Marijuana industry news

Recreational, Medical, Marijuana, Cannabis, And Hemp News for Cannabis Businesses

  • Follow on Facebook
  • Follow on Twitter
  • Follow on Google+
  • Follow on LinkedIn
  • Subscribe to our RSS feed
Newsletter 2
  • Home
  • Policy & Legal
    • Hemp Business Executive
    • International
      • Canada
      • Mexico
      • Israel
    • US A to F
      • Alabama
      • Alaska
      • Arizona
      • Arkansas
      • California
      • Colorado
      • Connecticut
      • Delaware
      • District of Columbia
      • Florida
    • US G to M
      • Georgia
      • Hawaii
      • Illinois
      • Indiana
      • Idaho
      • Iowa
      • Kansas
      • Kentucky
      • Louisiana
      • Maine
      • Maryland
      • Massachusetts
    • US M to N
      • Michigan
      • Minnesota
      • Mississippi
      • Missouri
      • Montana
      • Nebraska
      • Nevada
      • New Hampshire
      • New Jersey
      • New Mexico
      • New York
      • North Carolina
      • North Dakota
    • US O to V
      • Ohio
      • Oklahoma
      • Oregon
      • Pennsylvania
      • Rhode Island
      • South Carolina
      • South Dakota
      • Tennessee
      • Texas
      • Utah
      • Vermont
    • US V to W
      • Virginia
      • Washington
      • Wisconsin
      • Wyoming
      • Guam
      • Puerto Rico
  • Industry News
    • Advertising, Marketing, PR & Research
    • Banking, Finance & Real Estate
    • Compliance and Regulations
    • Corporate Social Responsibility
    • Retailers
    • Hemp Business Executive
    • HR and Staffing
    • North Of The Border
    • Industry People/On the Move
    • Packaging and Supplies
    • Press Releases
    • Processors
    • Producers
    • Security Solutions
    • Science and Technology
    • South Of The Border
  • CBE Lists
    • Ancillary Businesses
      • 2019 CBE Ancillary Business Survey CLICK HERE
      • 2018 CBE 155 A/B
      • 2017 CBE 150 A/B
      • 2016 CBE 100 A/B
    • Producers, Processors, Retailers
      • 2017 CBE 200 PPRs
      • 2015 CBE 100 PPRs
    • Industry Women
      • Glass Ceiling Wreckers: 2019 CBE Power Women of Cannabis
      • 2017 CBE 75 Most Important Women
      • 2016 CBE Top 50 Women
      • 2014 CBE Most Influential Women
    • Most Important Companies
      • 2016 CBE 10 Most Important Companies
      • 2014 CBE 10 Most Important Companies
    • Political 100
      • 2017 CBE Political 100
      • 2016 CBE 100 Political
      • 2014 CBE Political 50
    • 2014 CBE 100 Most Important People
    • CBE RFP Hotlists
      • 2014 CBE Lab Testing Services HotList
      • 2016 BHO Extraction Equipment
      • 2016 CBE Supercritical CO2 Extraction Equipment
      • 2016 CBE Security Solutions
      • 2016 Edibles & Infused Products
  • Company Stories
    • Up and Comers
  • Hemp Business Executive
    • Hemp Policy & Legal
    • Hemp Industry News
    • Hemp State Regulatory Agencies
  • Newsletters
    • CBE Week
    • CBE Human Capital Management
    • CBE Technology & Solutions
    • CBE Policy and Legal Update
    • CBE Product and Service Announcements
  • Op-Ed
    • Cartoons
    • The Buck Stops Here
    • Opinions
    • Comments
  • Associations
  • State Regulatory Agencies
    • Marijuana
    • Hemp
  • Contact
  • AB Survey
  • About Us
  • Account
  • Accounting Services
  • Advertise
  • Advertising, PR & Marketing
  • All Cannabis News
  • Ancillary Business Survey 2018
  • Ancillary Business Survey 2019
  • Archived Webinars
  • Associations & Organizations
  • Banking & Payment Processing
  • Better Start for the Glass Ceiling in this Industry, CBE’s Most Influential Women
  • Book Reviews
  • Business Directory
  • Business Directory Introduction
  • Business Directory Listing
  • Business Directory Manage
  • Business Directory Registration Info
  • Business Directory Welcome
  • Call for speakers
  • Cannabis Investments
  • Cart
  • CBE Exchange
  • CBE HotLists
    • CBE Lab Testing Services HotList 2014
  • CBE Lists
  • CBE Political 50
  • CBE Press LLC Privacy Statement
  • CBE Press News
  • Checkout
  • Consulting Services
  • Consumption Gear
  • Contact
  • Contribute
  • Contributors
  • Create Your Product & Service Press Release
  • Creative Submission
  • Cultivation Products & Services
  • Current Poll
  • Edible & Infused Products
  • Editor’s Page
  • Email Whitelisting Instructions
  • Event Listing Questionaire
  • Featured Videos
  • Funding Options
  • Hemp State Regulatory List
  • Home
  • Human Capital Management Newsletters
  • Industry Jobs
  • Join the CBE Business Directory
  • Join the Directory
  • Lab Testing Regulations
  • Lab Testing Services
  • Login
  • Logout
  • Marijuana State Regulatory Contacts
  • Marijuana Tax Facts
  • Media Kit
  • Medical Marijuana Qualifying Conditions
  • Members
  • MJ Media Kit
  • Most Popular Stories
  • Most Read Stories
  • New Product & Service Listings Welcome
  • News Releases
  • Newsletters
    • Ask CBE
    • CBE Human Capital Management
    • CBE Policy and Legal Update
    • CBE Product and Service Announcements
    • CBE Technology & Solutions
    • CBE Week
  • On the Move
  • Organizations & Associations
  • Packaging & Supplies
  • Password Reset
  • Policy & Legal
  • PPR Survey
  • Product Releases
  • Profile Update
  • Register
  • Security Solutions
  • Software & Technology
  • Sponsored Polls
  • State Cannabis Product Packaging Requirements
  • Terms of Service
  • Thank You
  • The Most Influential People in the Cannabis Industry, The Cannabis Business Executive 100
  • Training & Educational Services
  • Upcoming Webinars
  • User
  • Whitepapers
  • WV Senate passes medical marijuana bill to House
  • Categories
  • Locations
  • My Bookings
You are here: Home / Archives for marijuana marketing

marijuana marketing

How to Build a Culture Within Your Cannabis or CBD Business

January 15, 2019 by Celeste Miranda Leave a Comment

Culture eats strategy for breakfast. It doesn’t matter how great your plans to introduce a new cannabis or CBD product to the market are if your culture weakens execution. Culture is how things get done around a company. Great leaders focus on the culture their leadership helps create as much as they focus on business […]

Filed Under: Industry News Tagged With: cannabis marketing, cbd business, cbd marketing, Celeste Miranda, hemp marketing, marijuana marketing

Will California’s Section 5032 Disrupt the Cannabis Market?

December 19, 2018 by Ian Stewart Leave a Comment

By Ian Stewart  On December 7, 2018, California’s three cannabis licensing authorities submitted final versions of the state cannabis regulations scheduled to be approved by January 16, 2019. California’s Bureau of Cannabis Control (Bureau) submitted a final version of Section 5032 of the regulations that substantially limits commercial cannabis activity between licensed and unlicensed entities. […]

Filed Under: California, Policy & Legal Tagged With: 5032, adult-use marijuana, California Bureau of Cannabis Control (CBCC), California Marijuana, cannabis, cannabis marketing, Legal Marijuana, Lori Ajax, marijuana legalization, marijuana marketing, marijuana sales, recreational marijuana

America’s Genius For Branding Is Taking Marijuana To The Next Level

November 3, 2018 by AggregatedNews Leave a Comment

If there’s one thing America does really well, it’s selling products. From Air Jordans to fidget spinners, the U.S. selling machine knows how to crank it out by the millions and create hip products that stick. Some of that success has to do with sleek and novel design, like the iPhone, or the perfect celebrity […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: america marijuana, bds analytics, marijuana branding, marijuana legalization, marijuana marketing, marijuana sales, recreational marijuana, us marijuana

Why Advocacy Needs to be a Part of Your Communications Strategy

September 24, 2018 by Shawna Seldon McGregor Leave a Comment

Why cannabis advocacy needs to be a part of your communications strategy

Heading into the November Midterms, it’s a perfect time to reflect on the myriad ways in which lawmakers and regulators affect our ability to do business in the legal cannabis sector—and how reaching those audiences needs to be an important part of any cannabis company’s overall communications strategy. So for my latest Cannabis Business Executive […]

Filed Under: Advertising, Marketing, PR & Research, Opinions, Organizations & Associations Tagged With: advocacy organizations, Cannabis Business Alliance (CBA), cannabis policy, cannabis politics, Marijuana Industry Group, marijuana marketing, National Cannabis Industry Association (NCIA), New Federalism Fund (NFF), NORML, Sensible Drug Policy (SSDP), The Cannabis Trade Federation (CTF)

Some Graphic Design Tips for Non-Designers in the Cannabis Industry

August 6, 2018 by Celeste Miranda Leave a Comment

Given the power of visual content (it’s more memorable and more engaging than text-based content), many cannabis marketers have turned to DIY graphic design software or contracted with graphic artists. With more traditionally text-focused people entering the world of visuals, it’s time for a brief refresher on the essential principles of design. It’s time for a reminder […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: cannabis design, cannabis marketing, Celeste Miranda, marijuana marketing, the cannabis marketing lab

Who Do They Think You Are? Building Your Cannabis Brand

July 29, 2018 by Eric Giandelone Leave a Comment

Without giving it more than a second, answer this question: What is your favorite brand? For many of you, a few recognizable names are coming to the fore: Apple, Amazon, Tesla, Patagonia. Whatever company that you thought of, chances are images of the company also populated your thoughts—almost assuredly their logos and their products. But […]

Filed Under: Advertising, Marketing, PR & Research, Cannabis & Hemp Research Tagged With: Brand loyalty, branding, cannabis data, cannabis marketing, CBD, Edibles, High Yield Insights, marijuana marketing, Marijuana research

Cannabis Conferences: Five Smart Tips for Getting the Most Out of Marijuana Trade Shows

July 9, 2018 by Shawna Seldon McGregor Leave a Comment

Trade Show

We’re heading into trade show season. So for my latest Cannabis Business Executive column—where I regularly unpack the art of public relations in the cannabis industry—let’s dig into some smart ways to decide what cannabis conferences are worth your time and money, and how to get the most out of any event you attend. Trade […]

Filed Under: Advertising, Marketing, PR & Research, Best Practices Tagged With: conference, event, marijuana, marijuana marketing, mjbizcon, networking, Symposium, trade show

Cannabis + Influencer Marketing is it a Fit?

June 18, 2018 by Celeste Miranda 1 Comment

What is Influencer Marketing? Influencer marketing is the process by which brands leverage well-known figures who have influence over their target markets to promote their brands. This doesn’t mean you need to be able to afford to pay Lil Wayne to promote your concentrate line. In fact, many of the most successful influencer marketers are not extremely […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: BuzzSumo, cannabis marketing, Celeste Miranda, Google, Influencer Marketing, Klout, marijuana marketing

How To Name A Cannabis Company

June 5, 2018 by Celeste Miranda 1 Comment

Believe it or not, I get this question a lot. The cannabis industry is getting more and more crowded, therefore, naming your product is super critical. Will people buy your product based on its name? Probably not. But can a bad product name turn your prospects off? Yep. And can a good product name contribute to […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: cannabis branding, cannabis marketing, cannabis seo, cbd marketing, marijuana marketing

SEO… Keyword Strategies for Cannabis Companies (part 2)

March 26, 2018 by Celeste Miranda 2 Comments

Well, I’m a week late on Part 2, but here it is. I’m excited to continue on this keyword journey with you… Creating a keyword spreadsheet  So, we started our initial view, of all the keywords that could be used to find our cannabis website. But what we want to do, is start downloading all those keywords into […]

Filed Under: Advertising, Marketing, PR & Research Tagged With: cannabis keywords, cannabis marketing, cannabis seo, Celeste Miranda, marijuana marketing, the cannabis marketing lab

  • Page 1
  • Page 2
  • Page 3
  • …
  • Page 7
  • Next Page »

Primary Sidebar

Ad: Sidebar 1

Featured Video

Associations & Organizations

clearing div

Ad: Sidebar 2

Business Directory

Ad: Skyscraper 1

CBE Jobs Exchange


Featured Jobs
Go
Post a Job
More jobs
Powered by CBEJobsExchange.com

RSS Recent Jobs

  • Hearing Officers (Apply by Feb. 5th) - The Broward County Attorney's Office - Fort Lauderdale, FL
  • Field Service Engineer Agilent GC/MS - VRS Recruitment - , MA
  • Business Development Officer - Specialty Ag - Bank Michigan - Ann Arbor, MI

Product & Service Press Releases

Ad: Sidebar 3

CBE Events

Ad: Sidebar 4

State Regulatory Agencies

Ad: Skyscraper 2

Webinars

Ad: Sidebar 5

Associations & Organizations

Ad: Sidebar 6

Featured Video

Ad: Skyscraper 3

Business Directory

Ad: Sidebar 7

CBE Jobs Exchange

Ad: Sidebar 8

CBE Events

Ad: Skyscraper 4

Industry Blogs



Footer

  • Home
  • About Us
  • Advertise
  • Contact
  • CBE Press LLC Privacy Statement
  • Contribute
  • Contributors
  • Newsletters
  • Terms of Service
  • Contributor Login
  • Follow on Facebook
  • Follow on Twitter
  • Follow on Google+
  • Follow on LinkedIn
  • Subscribe to our RSS feed
Newsletter 2

© Copyright 2020 CBE PRESS LLC. - All Rights Reserved. Cannabis Business Executive Is A Trademark Of CBE PRESS LLC. · All Rights Reserved · And Our Sitemap · All Logos & Trademarks Belong To Their Respective Owners·