Innovation in Cannabis: Leveraging University R&D August 2, 2023 Lance Anderson News & Insights 0 Comments By K. Lance Anderson, Dickinson Wright PLLC The Cannabis industry has continued to evolve, and often, the difference between success and failure depends on the strength of the brand in the eyes of the consumer. Approaches vary, but the taglines… Read More→
Innovations for Cannabis Flower July 24, 2023 Madeline Scanlon News & Insights 1 Comment By Madeline Scanlon Brightfield Group asks cannabis consumers what product types they use, and every time, a majority tell us they enjoy cannabis flower. Flower also has the highest distribution and generates the most revenue. Yet even a product type… Read More→
Cannabis, Learn How to Win from the Alcohol Industry March 26, 2021 Joe Ori News & Insights, Op-Ed 0 Comments Comparisons can occasionally be dangerous and short sighted. However, when the two variables are cannabis and alcohol, there are some striking similarities between the end of prohibition for the latter, and the slow move to legalization nationally for the former.… Read More→
Identifying Cannabis Markets During a Crisis January 6, 2021 Jon Monk Coronavirus 0 Comments By Jonathan Monk In times of crisis, we must never forget the power of human ingenuity. Some of the immense tragedies in history have been met with profound acts of innovation and creativity. As COVID-19 has rocked the modern business… Read More→
Leadership and COVID-19: How to Lead Your Cannabis Business During a Crisis June 15, 2020 Susan Gunelius Coronavirus 0 Comments Leading through a crisis situation like the COVID-19 pandemic is challenging in all industries, and the cannabis industry is no exception. From effectively meeting customers’ needs and generating revenue to keeping employees motivated, effective leadership is critical to keeping a… Read More→
When Is A Dose Not A Dose? Innovation Standards Will Make Or Break The Industry August 28, 2019 Joe Hodas Op-Ed, Science and Technology, The Buck Stops Here 0 Comments I don't think anyone would deny that innovation is key to propelling a nascent, disorganized and immature industry into one that shows signs of longevity, impact and importance. That is to say, industries do not mature (tech, manufacturing, etc.) without… Read More→
Cannabis Market Innovations – Opportunities and Obstacles are Shaping the Future April 24, 2018 Susan Gunelius News & Insights 0 Comments For innovative entrepreneurs, the cannabis industry looks like a massive opportunity, and it can be if you’re willing to go on a bumpy ride. The industry is growing rapidly, and the variety of businesses entering the cannabis market is expanding… Read More→