data Archives - Cannabis Business Executive - Cannabis and Marijuana industry news

Lucid Green’s QR Code Offers a Doorway To Efficiency

July 11, 2023
Tom Hymes
Company Stories, News & Insights, Spotlight
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Co-founded in 2018 by data veterans Larry Levy and Paul Botto, who also serve as its CEO and President, respectively, Lucid Green introduced a touchless inventory management solution for the cannabis industry via its LucidID QR code – The Intelligent…

Publicity

3 Proven Ways to Get Cannabis Brand Publicity from Journalists

To get publicity for your cannabis brand or business from journalists, you need to understand what writers and media professionals want from brands and businesses. Sending a pitch and expecting to get noticed is a recipe for failure, but new…

Using Data and Insights to Create Winning Cannabis Markets

December 7, 2022
Roy Bingham
Marketing, Op-Ed
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By Roy Bingham With nearly 80% of adults open to consuming cannabis in fully legal states and cannabis regulations loosening across the country, markets are continuing to develop at an ever-increasing rate. However, current legal markets differ greatly in how…

By the Numbers: Headset CEO Cy Scott on the Future of Industry Data

October 18, 2022
Tom Hymes
Company Stories, News & Insights, Science and Technology, Spotlight
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Seattle-based Headset has been plowing the cannabis retail point-of-sale data fields since 2015, when it exclusively focused on Washington state. Over time, the company steadily expanded its analytic chops to include more markets, and today it tracks product sales and…

CEO Roy Bingham Built BDSA on a Bedrock of Data

October 11, 2022
Tom Hymes
Ancillary Businesses, News & Insights, Spotlight
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In its most recent forecast for the U.S. cannabis industry, BDSA projects that despite falling sales in some of the more mature markets, cannabis sales nationally will continue to increase, growing to $42 billion in 2026. “Despite an inflationary environment…

What data should Cannabis Operators use to drive decisions

August 24, 2022
Dave McManus
Accounting, Banking, Finance & Real Estate
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Data and finance are increasingly linked, and cannabis dispensaries that are growing fast – or facing headwinds – should be on the lookout for information that helps them adapt. Gathering the right analytics has become top of mind for financial…

CEO Dan Barton on Forian’s Unique Data-Driven Solutions for the Cannabis Industry

June 23, 2022
Tom Hymes
Ancillary Businesses, Point-of-Sale, Seed-to-Sale, Spotlight
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Headquartered in Newtown, Pennsylvania, Forian Inc. (Nasdaq: FORA) delivers cutting-edge technology, analytic and data science-driven solutions for the healthcare and cannabis industries, as well as state governments regulating the cannabis industry via the company’s track-and-trace software, BioTrack, an all-in-one technology…

What’s In a Number? Why You Should Be Thinking About Your ‘Perfect Order Index’

As the cannabis industry matures, executives have increasingly more access to data to analyze around how efficiently and how accurately they are fulfilling their customers’ demands. It’s paramount to success. Fail to honor your promise to your customer, and they…

How Customer Data Can Drive Cannabis Operators’ Decision Making

January 12, 2021
Bill Hewson
Best Practices, Marketing, Retail, Supply Chain
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In traditional consumer packaged goods markets, the balance between retailers and manufacturers is dynamic and competitive. When it comes to consumer data and shopping behavior data, retailers have a huge advantage over their manufacturer providers. Why? Because they have access…

The Evolution of Cannabis Advertising

By Scott Berman and Jordan Tritt How do you advertise for the illicit market? Carefully. Speakeasies of the 1920s were so named because you had to whisper a password to get inside. Everyone knew what was going on, but you…

Making Data Work: What You Need to Know

November 12, 2018
Jacques Santucci
Banking, Finance & Real Estate, Best Practices, Compliance and Regulations, Science and Technology
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The cannabis industry is evolving rapidly and so is the usage of data in a business, particularly in this nascent industry. We all know that data’s importance to business strategy is unimaginably larger than a couple of decades ago, but…

Infused Pre-Rolls Fizzle in CA, Light-Up in CO, OR

August 27, 2018
Doug Brown
Cultivation
0 Comments

Back in the Wild West days, before California enacted adult-use sales as well as a much more comprehensive regulatory structure, it was the land of the infused pre-rolled joint. For all of 2017, for example, pre-rolls — joints that in…

Balms, Lubes, Patches: The State(s) of Topicals

As the cannabis market matures across the second decade of the 21st century, some aspects of the industry, such as flower’s lead (albeit steadily diminishing) in market share, are likely to hold steady. But the cannabis market is ever-evolving. By…

Arizona Medical Cannabis Market: Grand Canyon Staters Love Brownies

Adult-use failed to win the vote in Arizona during the 2016 election, and a recent move to place cannabis adult-use legalization on the 2018 ballot failed to gain enough support. So adult-use in Arizona is at least a few years…

Candy Sweetens Cannabis Edibles Market

Candy rules the edibles market, and it always has. But within the candy category, which includes gummies, mints, hard candy, caramels and more, trends diverge between states according to data from cannabis market research firm BDS Analytics. But one candy,…

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