The cannabis industry, worth an estimated $7.2 billion in 2016, precariously straddles the recreational and medicinal market. To balance itself, the industry must put a premium on talent management. Selecting and developing a qualified customer-facing team is an essential ingredient of success for today’s cannabis business executives (CBEs). Customer service, order processing, purchasing, production, and […]
creative
Logo Usage: You Need to Plan For Both Big and Small
Does your logo read well? First thing to remember — size matters. You are about to build your brand. You have an image in your mind. It is a visual image that is a reflection of you and of how you want your brand to be marked. Go ahead and dream keeping in mind that […]