Unfortunately for small cannabis business owners, many do not have the huge budget to promote their product or service like a large company or one of those start up public cannabis ventures. However, many of us, as small cannabis business owners, are talented in the work we do and have built a great product or […]
Retailers
Cannabis pills pop in different directions
Cannabis is sold in a variety of forms, from joints to caramel truffles. Few of them exactly scream “medicine,” or correspond with something a consumer might pick up at a pharmacy to help deal with back pain or sleeplessness. But the cannabis pills category, of course, offers consumers something that aligns seamlessly with the traditional […]
Ready to Go Mobile: Demand for Delivery on the Rise
Delivery is a dirty word in the cannabis industry. It is the red-headed step-child of brick and mortar retail dispensaries. But, is there really a reason for the tough treatment of this relatively innocent bystander? Everyone wants convenient deliveries and recognizes the value of service at home, but few want to allow specific delivery licenses. […]
How to create content marketing that sells in the cannabis industry
There are plenty of self-proclaimed content marketing experts around these days. The only thing these experts have ever seemed to market, however, is themselves. Will this content marketing thing work in the cannabis industry? I think, fundamentally, the way people understand content marketing and the way that it’s taught is completely screwed up. Thus, the […]
New operations director at Wana Brands is a progressive culinary pro
PRESS RELEASE Tom Garston tapped to elevate edible producer’s commitment to GMP standards BOULDER, CO – Wana Brands–Colorado’s No. 1 edibles brand–has expanded its ranks with the addition of progressive culinary professional Todd Garston as Operations Director. Wana Brands co-owner Nancy Whiteman made the announcement. Garston is based in Wana Brands’ headquarters in Boulder. In […]
What your retail team should know.. and why you should teach them
Margaret Thatcher once said, “Being powerful is like being a lady: If you have to tell people you are, you aren’t.” I find that quote to be surprisingly relevant when it comes to dispensaries and their budtenders. I have visited many stores where the budtenders have to tell you they are budtenders, otherwise you would […]
Data Shows Medical Marijuana Dominates Market over Recreational
In a data-driven business environment, everyone is waiting on the latest statistical reports to show what directions consumer spending — an obvious clear indication of consumer attitudes — is heading. As a relatively new industry, the legalized marijuana sector still is working on how to best serve consumers and discern trends to sort out the hype […]
After 4/20, The Next Cannabis Bump
Goodbye, 4/20. With so many parties, events and sales taking place during the long holiday, the retail environment most likely experienced a healthy boost in Colorado, as it did last year. In Oregon’s medical channel (adult-use for Oregon did not appear until June in OR) and Washington, however, 4/20 last year was not a sales […]
California Leads The Country in Marijuana Sales
Literally anyone age 21 or over can buy marijuana in Colorado and Washington, and this has been well-known for years. California, despite the passage of Prop. 64 legalizing recreational cannabis use, still weeds out most buyers by requiring they have a Medical Marijuana ID card. That requirement will remain in place for at least the […]
LA County Considering Mass Marijuana Raids of Nearly 70 Dispensaries
The Los Angeles County Board of Supervisors is scheduled to consider a plan Wednesday to shut down all marijuana dispensaries in unincorporated areas of L.A. That would put about 70 medical collectives in the sheriff’s crosshairs, which has alarmed Los Angeles pot advocates. “We’re concerned for the county to take a position that’s enforcement-driven instead […]
