PRESS RELEASE Over half of CBD users report drastic drops in prescription anxiety, antidepressants, pain relief medications Over 20% consuming alcohol less frequently since adopting CBD Chicago – Booming interest in products containing cannabidiol (CBD), a therapeutic chemical compound found in cannabis, has resulted in over half of CBD users consuming less prescription and over-the-counter […]
Cannabis & Hemp Research
Another year passes without approval of new suppliers of marijuana for research
Forgive us if you read our stories on this topic from 2017 and 2018, but here it comes again: Another year has passed since the Drug Enforcement Administration said it was open to approving more suppliers of marijuana for scientific research, and another year has passed without an application being approved. The lag has increasingly frustrated scientists, […]
Scientists unlock the secrets of marijuana’s pain-relief potential, study says
Researchers have uncovered how marijuana plants produce pain-killing molecules that are 30 times stronger than aspirin — a property that gives them medicinal promise as a substitute for opioid pain relievers, which can lead to crippling addiction, researchers said. “There’s clearly a need to develop alternatives for relief of acute and chronic pain that go […]
US growing largest crop of marijuana for research in 5 years
The U.S. government is growing the largest crop of research marijuana in five years, responding to interest in varieties with high levels of THC and CBD. The government is the only source of pot for nearly all research in the U.S., while it still considers it illegal and dangerous. Scientists have asked for weed that […]
How About a Holiday?
The concept of a drug holiday is standard medical practice for chronic users of pharmaceutical medications. Physicians use this abstinence tactic for a variety of reasons, including: limiting side effects of a medicine or allowing a patient to maintain sensitivity to a drug’s effect. When using cannabis, we often talk about tolerance: the need for […]
Uncharted Territory
How changing the way we think about cannabis will create new commercial opportunities The cannabis plants of ancient history were different than most of the examples we know today. As usage of the cannabis plant spread, selective breeding and refinement led to greater variations and potencies of active chemical components within the plant. An appropriate […]
Why is CBD on Shelf at Big Box Stores?
With GNC joining the ranks of mainstream big box stores carrying some type of CBD product (along with other major players in the drug channel like CVS and Walgreens), as if you needed any further evidence to believe, the rush is officially ‘on’ for products containing CBD in the mass market. Where CBD shoppers are […]
CBD’s National Rollout Requires Execution, Not Just Excitement
With CVS, Walgreens and Rite-Aid all moving in lock step with CBD products, general retailers are now required to develop their own CBD related strategies. Such was the focus at last week’s CBD and the Future of Cannabis conference, where convenience store operators learned more about the opportunities with CBD. And for a group that […]
Infographic: Current and Potential CBD Consumers
As has been well documented in these pages, when the 2018 Farm Bill was signed in December 2018, it marked a turning point for cannabis in general and CBD specifically. We were interested in knowing the consumer’s perspective on CBD now that it had achieved a new level of quasi-legal status. In January, High Yield […]
40 Percent of U.S. Adults Interested in Trying CBD
PRESS RELEASE Report: 40% of adults express interest in cannabidiol (CBD) but seek easier access, more information, and a physician’s recommendation prior to trying CBD products. Chicago – Roughly 40 percent of U.S. adults age 21 and over indicated a willingness to explore CBD under the right conditions, according to a new study on U.S. […]
Is the Endocannabinoid System the Key to Happiness?
Have you ever heard the saying, “happy wife, happy life?” What makes that wife happy? Is it the peacefulness of her family? A stable job? A loving partner? Or, a healthy endocannabinoid system? Could a well-functioning endocannabinoid system (ECS) be the key to our level of happiness? We have heard stories about endocannabinoid deficiency syndrome, but what, if anything, is the proof […]
Daily Marijuana Use And Highly Potent Weed Linked To Psychosis
Weed use is taking off as more states move to legalize it. And with all the buzz over medical marijuana, it’s starting to gain an aura of healthfulness. But there are some serious health risks associated with frequent use. One of the more troubling ones is the risk of having a psychotic episode. Several past […]
CBD consumers & the mainstreaming of cannabis
By Mike Panebianco What today’s CBD buyer might tell us about tomorrow’s cannabis marketplace If any trend symbolizes the mainstreaming of cannabis, it is the sudden presence of CBD embedded everywhere you look. From CBD shots in your espresso to the cute little packets of CBD gummy bears at your local convenience store, this rhyming […]
Make Marijuana Legal? Gen X, Millennials, and Generation Z Say Yes. Most Boomers? Nope
There continues to be a substantial push toward the legalization of marijuana in the United States. Across demographic groups, all but one generation of Americans support the legalization of cannabis, according to a Quinnipiac poll released Wednesday. The only group not ready to let everyone legally light up? Adults over 65 years of age. Only […]
Understanding Potential CBD Users; Drivers to Adoption
In recent weeks, this space has seen several contributions from High Yield Insights to the ongoing conversation in the industry on cannabidiol. Dating back to a high-level review of the CBD consumer in July 2018, our approach has to evaluate the opportunities and challenges ahead for CBD through the lens of consumer insights. Most recently, […]
Promoting MMJ Among Oncologist in the USA
By John Taenzler, Ph.D. In October 2018, a survey was conducted among 87 oncologists (ONCs) in 19 of the States where medical marijuana (MMJ) has been approved and available. An objective of this research was to assess the depth of knowledge about cannabis pharmacology, state-specific regulations, and attitudes of national medical organizations toward MMJ. In […]
Consumer Trust In Information On CBD
When we collected feedback on purchase drivers from medical and adult use cannabis consumers in 2018, we noted some intuitive and not-so-obvious patterns. Those who think of cannabis as a wellness solution were much more likely to check CBD contents, for example. (Incidentally, the reverse wasn’t true. THC content topped the list of purchase drivers […]
Why so many Americans now support legalizing marijuana
American views on marijuana have shifted incredibly rapidly. Thirty years ago, marijuana legalization seemed like a lost cause. In 1988, only 24 percent of Americans supported legalization. But steadily, the nation began to liberalize. By 2018, 66 percent of U.S. residents offered their approval, transforming marijuana legalization from a libertarian fantasy into a mainstream cause. Many state […]
