A leader in the Florida cannabis community fears a proposed recreational marijuana initiative may be doomed because it offers little change for consumers, but provides a bigger market for the medical marijuana giant backing the proposal.

The Adult Personal Use of Marijuana proposed ballot measure would legalize marijuana for nonmedical use and has submitted the required number of signatures to qualify for the 2024 ballot.

But the executive director of the Suncoast NORML chapter is not celebrating the milestone.

Chris Cano said his review of the intiative finds people and consumers were afterthoughts in how it is written, while the interest of current marijuana industry players will benefit if the proposal becomes law.

“The amendment itself does nothing to expand the cannabis industry. It essentially allows the existing limited cartel structure of license holders to start selling over the counter adult use cannabis for a higher price,” said Cano, discussing the proposal last month.

Cano sits on NORML’s national board of directors. The 53-year-old advocacy group is the oldest and largest marijuana legalization organization in the country and lobbies for the legalization of marijuana at the state and federal levels.

In 2016, 71% of voters supported a constitutional amendment to legalize medical cannabis in Florida.