First Event Slated for June 5thin Denver; Other Cities to Debut in Weeks Ahead
SEATTLE and DENVER, March 10, 2020 — Jage Media, a cannabis business event and media firm founded by experienced industry executive George Jage — and funded by a team of industry veterans, including CanopyBoulder and BDS Analytics— has debuted its first offering: MJ Unpacked. MJ Unpacked, powered by BDS Analytics, is a series of one-day summits that reveal state-specific actionable intelligence, best practices, and trends exclusively for cannabis brand and retail executives. The summits, which will premier in Denver, will feature market research and case studies, as well as a showcase of new products for the industry.
“MJ Unpacked brings the dialogues between brands and retailers to the fore,” said
BDS Analytics’ CEO Roy Bingham. “Those executives and decision makers who understand the cannabis market in-depth know there is a big hole when it comes to events designed specifically for them — and that’s what MJ Unpacked and BDS Analytics will address. We’re looking forward to delivering the data and insights this segment of the market really needs, in a forum exclusively suited for them.”
The first MJ Unpacked summit will take place on June 5th in downtown Denver at the Westin Hotel, which is located near the 16thStreet Mall. Those interested in learning more can visit mjunpacked.com.
“Most cannabis events qualify their attendees only by ticket price which diminishes the value of the audience and the value to the attendees,” said Jage Media CEO and co-founder George Jage. MJ Unpacked gives the executives and decision makers representing those brands and retailers the exclusive platform they need, and deserve, to address the macro-industry issues, provide peer-to-peer collaboration, and facilitate partnership and investment opportunities without the distraction of the supply-side of the industry.”
MJ Unpacked’s program is uniquely designed to meet the needs of brands and retailers — with actionable, relevant, and revealing content. In partnership with the event’s title sponsor, BDS Analytics, the program will kick off with a deep dive into Colorado’s market activity, exploring not only the state’s market share growth, but insights in to category performance, consumer trends, and pricing strategies. BDS will also present case studies with some of the industry’s leading retailers and brands, detailing how their use of market data allowed them to drive at better decision making — and greater profits. A panel session with retailers will include the perspectives of both large multi-state operators and independents, comparing and contrasting the challenges and opportunities they face, and allowing attendees the ability to better understand the emerging landscape for each. Additional topics will address customer acquisition strategy & ROI, valuation trends for both brands and retailers, and a discussion on the future path of the state market and industry as a whole.
Additional MJ Unpacked events will debut in the coming months including MJ Unpacked one-day summits in Los Angeles, Boston and Chicago. To learn more and keep an eye on upcoming summits, please visit mjunpacked.com.
About Jage Media
Founded by George Jage, former president of MJBizDaily/MJBizCon and CEO of Dope Media, and Kim Jage, former EVP & CMO of World Tea Media, Jage Media launched in early 2020 with a veteran team of cannabis investors, including: BDS Analytics; CanopyBoulder;Keneh Ventures;Panther Opportunity Fund; and cannabis industry veterans Jay and Diane Czarkowski, co-founders of Canna Advisors, through their fund. The company is poised to fill the critical gap where brands and retailers convene to drive the future of the industry, capture the next stage of market growth and deliver a true return on investment and objectives. Jage Media is headquartered in the greater Seattle area.
Jennifer Dulles Reid Wegley