CBS rejected a Super Bowl ad that makes a case for medical marijuana.
Acreage Holdings, which is in the cannabis cultivation, processing and dispensing business, said it produced a 60-second ad that shows three people suffering from varying health issues who say their lives were made better by use of medical marijuana.
Acreage said its ad agency sent storyboards for the ad to the network and received a return email that said: “CBS will not be accepting any ads for medical marijuana at this time.”
A CBS spokesperson told USA TODAY Sports that under CBS broadcast standards it does not currently accept cannabis-related advertising.
“We’re not particularly surprised that CBS and/or the NFL rejected the content,” Acreage president George Allen said. “And that is actually less a statement about them and more we think a statement about where we stand right now in this country.”
Allen said the issue is that 30 states and the District of Columbia allow varying forms of marijuana use while the federal government classifies marijuana as a Schedule I drug under the Controlled Substances Act. [Read more at USA Today]
Your email address will not be published. Required fields are marked *
Name *
Email *
Website
Save my name, email, and website in this browser for the next time I comment.
Comment *
Notify me of follow-up comments by email.
Notify me of new posts by email.
Δ
Salisbury, Massachusetts-based Root & Bloom is a locally and independently owned producer of quality cannabis products whose relatively recent entrance into a quickly maturing Massachusetts market has resulted in a…
Gov. Kathy Hochul ordered a review of the way New York State licenses cannabis businesses after calling the sluggish rollout of legal cannabis a “disaster.” Gov. Kathy Hochul has told…
By Vince Sliwoski, Managing Partner of Harris Sliwoski It looks like a permanent Oregon cannabis license moratorium will finally take effect. I say “looks like” because key contingencies are still in…
Morocco’s first legal cannabis harvest was 294 metric tons in 2023, after the country approved its cultivation and export for medicine and industrial uses, the cannabis regulator has said said. The harvest was made…