How much is that bag of Kosher Kush-infused gummies in the window?
Among other things, it depends upon the state from which the tropical-fruit gummies are purchased. Colorado? Ouch. The average gummy product — most of which are packages containing 100 mg of THC divided between 10 individual gummies (unless the product is for microdosing, in which case there will be more gummies, each of which will pack a smaller THC punch) — cost $18.48 during the first quarter of 2018 according to cannabis marketing research firm BDS Analytics. The Centennial State is the priciest for gummies. If you buy your sack of chewy fun in Oregon, the cost is a bit more reasonable, at an average of $16.52 during Q1. Californians who are gummy-crazy are the luckiest of all. A package of gummy confections there sells for $14.55. Way to go, California gummy consumers!
Don’t get too excited, Golden Staters. The gummies for sale up and down the state might be among the most affordable in the country, but few other California products win the cheap sweepstakes. Overall, the average price for a cannabis product in CA — a product defined as a gram of flower or a “unit,” like a vape pen or a bag of gummies — was $14.36 during the first quarter of 2018, which is the period under study in this article. That doesn’t sound like too much until you consider Colorado, where the average product is slightly more than half of the price in California, at $7.97. Oregan prices hit $9.81, still far below California prices.
How do things shake out, price-wise, between the states? It all depends upon the product for sale. The main reason for the epic difference between California’s average price for a cannabis product and the prices in other states revolves around flower. In California, a gram of flower costs $10.11 pre-tax. Oregonians spend far less — $6.47 — for that gram. And in Colorado flower seems like a steal, with an average per-gram price of $4.91.
California tends to be the most expensive market for most products, but not all. Golden State consumers, for example, spend an average of $14.54 for baked goods, but Oregonians drop $16.33 on baked goods (meanwhile, Coloradans spend $13.28 on baked goods). California, too, is cheaper than Colorado when it comes to tinctures: Golden Staters spend $45.82 on tinctures, which are a fast-growing category in all states. But Coloradans spend $46.24 on tinctures (meanwhile, Oregonians spend just $38.63 on the products, which normally come in a dropper bottle).
Prices for vapes, the most popular concentrate product in all states, with sales remaining strong, are cheapest in Colorado, at $33.92. Oregon vapes sell for $39.58. In California, where vapes rule concentrate sales more powefully than any other state? The average vape goes for $42.44.
The cannabis marketplace is fluid, with prices and trends always evolving. When California switched its marketplace from medical to recreational on Jan. 1, regulations and taxes grew more burdensome for growers, brands and retailers — and prices rose. As the cannabis market matures in the Golden State, prices are likely to inch down as they have in other states with recreational cannabis sales.