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Ben & Jerry’s Cannabis Ice Cream? How Legal Marijuana is Changing Business

With recreational marijuana now legal in four states and Washington D.C., entrepreneurs are beginning to think about how to capitalize on this new market.

But cannabis ice cream?

Ben Cohen and Jerry Greenfield, founders of the Vermont-based Ben & Jerry’s ice cream company, said in an interview with HuffPost Live that while there are no current plans to explore marijuana-infused ice cream, its legalization does open the door for future exploration.

“Makes sense to me,” co-founder Benjamin Cohen told HuffPost Live host Alyona Minkovski. “Combine your pleasures.” [Read more at the Christian Science Monitor]

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